I am sure you have heard of this very famous book by Dale Carnegie.
How to Win Friends and Influence People is one of the first best-selling self-help books ever published. It was first published way back in 1936 and has sold over 30 million copies world wide. The book went on to be named number 19 on Time Magazine’s list of the 100 most influential books in 2011. What was the big attraction? Dale Carnegie explained the theory of psychological influence on people in a very easy to read format.
The book explained that you can, indeed go after the job you want. And absolutely get it! The job you have? Here’s how to improve it. Now you can take any situation you are in – and make it work for you – to get more of what you want. The way you want it.
How to Win Friends and Influence People is as relevant as ever before. Dale Carnegie’s principles outlives everything else – and will help you achieve your maximum potential.
Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.
Influence is the act of getting compliance without using force.
In other words, your prospect goes along with your offer willingly and happily. There is no coercion. By the way, coercion also works well, but it will fail in the long run – and it’s a lot more stressful.
How to Win Friends and Influence People | Dale Carnegie Influence Book